Check out a sample of the 5 Copywriting jobs posted on Upwork
Last updated: 2026-06-30
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Posted 4 days ago
Copywriter
**Título:** Copywriter para agencia de marketing digital — libretos, captions, ad copy y conceptos creativos **Descripción del trabajo:** UpBrand Media está buscando un copywriter talentoso para apoyar a nuestro equipo creativo y de paid media con copy de alta calidad para anuncios, libretos de video, captions, hooks, ad copy y otros materiales de marketing. Somos una agencia de marketing digital enfocada en performance advertising, generación de leads, crecimiento de e-commerce y creativos diseñados específicamente para anuncios. Trabajamos con negocios en diferentes industrias como salud, automotriz, retail, eventos, servicios profesionales, entre otros. La persona ideal debe entender cómo escribir copy claro, persuasivo y orientado a resultados. No estamos buscando simplemente textos “bonitos”, sino copy que capte atención, comunique valor y ayude a generar clicks, leads, ventas y conversiones. **Responsabilidades:** * Escribir libretos cortos para videos publicitarios. * Crear libretos estilo UGC para anuncios. * Escribir captions para contenido de campañas. * Redactar ad copy para plataformas como Meta, Google, TikTok, LinkedIn y otras. * Desarrollar hooks, ángulos, titulares y conceptos creativos para campañas. * Adaptar el tono y el mensaje según la industria, audiencia, plataforma y objetivo. * Revisar briefs de clientes y convertir la información clave en mensajes claros y persuasivos. * Colaborar con el equipo creativo y de media buying. * Optimizar textos existentes para mejorar claridad, estructura y conversión. **Lo que buscamos:** * Experiencia en copywriting, preferiblemente para marketing digital, anuncios o agencias. * Excelente redacción en español. * Capacidad de escribir en inglés es un plus. * Conocimiento de copywriting de respuesta directa, hooks, pain points, beneficios y llamados a la acción. * Experiencia escribiendo para Meta Ads, Google Ads, TikTok Ads o campañas digitales. * Capacidad de escribir con un tono natural, claro y persuasivo. * Atención al detalle. * Capacidad de trabajar con deadlines y seguir dirección creativa. * Comodidad escribiendo para diferentes industrias, audiencias y estilos de comunicación. **Ejemplos de piezas que podrías trabajar:** * Libretos para videos publicitarios. * Libretos estilo UGC. * Captions para redes sociales. * Ad copy para Facebook e Instagram. * Headlines y descripciones para Google Ads. * Copy para landing pages. * Copy para email o SMS marketing. * Conceptos creativos y ángulos de campaña. **Cualificaciones preferidas:** * Experiencia trabajando con agencias. * Experiencia escribiendo para campañas de generación de leads. * Experiencia escribiendo para marcas e-commerce. * Capacidad bilingüe español/inglés. * Conocimiento de performance marketing y copy orientado a conversión. **Para aplicar:** Por favor incluye: 1. Una breve introducción sobre tu experiencia como copywriter. 2. Ejemplos de libretos, captions o ad copy que hayas escrito. 3. Tu experiencia escribiendo para campañas de paid media o marketing digital. 4. Tu disponibilidad y tiempo promedio de entrega. 5. Tu tarifa por hora o por proyecto. Estamos buscando a alguien que pueda convertirse en un colaborador a largo plazo para nuestra agencia.
- Copywriting
- Content Writing
- Ad Copy
- Creative Writing
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Posted 4 days ago
Direct Response Copywriter (3+ Years, Proven Spend Required)
We're a scaling supplement brand looking for a direct response copywriter who can write copy that converts cold traffic into buyers — not pretty copy, copy that prints. This is for someone who lives and breathes DR: hooks, mechanisms, awareness levels, big-idea angles, and long-form that holds attention all the way to the CTA. If you've studied Schwartz, Halbert, Georgi, or Goff and you can prove your copy has moved real money, we want you. What you'll write: Long-format native ads / advertorials (Meta primary text) Listicle and VSL-style landing pages Hooks and ad angles for static + UGC creative Email and follow-up sequences Requirements (non-negotiable): Minimum 3 years writing direct response copy (not brand/content writing — DR) Experience in supplements, health, wellness, or an adjacent high-velocity DTC vertical A track record you can prove with numbers, not vibes Fluent, native-level English with a strong grasp of US consumer psychology DETAILS MATTER. Read carefully — this is how we separate real applicants from spam: Generic copy-paste proposals get deleted unread. To show us you actually read this and that you pay attention to detail (the exact same skill that makes great DR copy), your application must include all of the following: Start your proposal with the word "MECHANISM" so we know you read to the bottom. A portfolio — links to 2–3 DR pieces you've written (ads, advertorials, or LPs), not a resume. Proof behind the work. For at least one piece, share the actual performance data: ad spend managed, CPA/CAC, ROAS, or CVR lift. Screenshots, dashboards, or a Loom walking through the numbers all work. No data = no reply. We're vetting for legit operators, not portfolios full of "spec" work nobody ran. One line on the best-performing angle you've ever written and why it worked. If you can't or won't share proof of real ad spend and CPA/CAC behind your copy, this role isn't for you — keep scrolling. If you can, you're exactly who we're looking for, and there's long-term, high-volume work here for the right writer. Tell us what you've made convert. We'll know within the first two lines whether you're the real thing.
- English
- Copywriting
- Ad Copy
- Content Writing
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Posted 4 days ago
*Klaviyo Email Marketing Copywriter for Shopify Welcome Email*
We are looking for a *Klaviyo email marketing copywriter* to write a high-converting welcome email for our Shopify store. The project includes writing one welcome email, along with a compelling subject line and preview text that introduce our brand, build trust, and encourage a first purchase. Experience writing email copy for Shopify or eCommerce brands using Klaviyo is preferred. Please share relevant Klaviyo email marketing samples with your proposal.
- Email Automation
- Klaviyo
- Email Campaign Setup
- Email Marketing
- Content Writing
- Mailchimp
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Posted 4 days ago
Lead Magnet Creator / Content Operator
Lead Magnet Creator / Content Operator (AI-Native, Self-Directed) I run a lead generation + lead magnet business and two SaaS products. I'm looking for one person to take over creating lead magnets and the text-based content that distributes them. This is not a "post when you feel like it" gig. I want someone who can own the engine. What you'd actually do: - Build lead magnets (guides, playbooks, swipe files, tools) that people trade their email for - Write and ship text + image content for LinkedIn, X, and other social platforms - Watch what's trending and move fast - if there's a wave, you're already on it before I ask Who I'm looking for: - AI-native. You don't "use ChatGPT sometimes." You build with AI. It's how you think and how you move 10x faster than people who don't. - Grit. You finish. You ship daily. You don't disappear when something gets hard or boring. - Fearless. You're not precious about your ideas and you're not scared to jump on a trend, ride a bandwagon, or look try-hard. The people who win at content are the ones who aren't afraid to. - Self-directed. I give you the goal, not the steps. You figure out the rest and tell me what you did. Nice to have (but I can teach this): a track record of viral or high-performing text-based content on X, LinkedIn, or anywhere else. If you've made something blow up, show me. But honestly, the AI skill matters more - the content craft I can teach. The deal: This starts as a $2,500 trial. Prove you can run the engine and the pay goes up from there - this is built to become a real, ongoing role for the right person. I'm hiring one person and I'm willing to pay well for someone who actually delivers. To apply - read carefully, this is the filter: No resume. No cover letter. Send me a Loom (5 minutes max) where you show me the single coolest thing you've ever built with AI. Screen-share it. Walk me through it. I want to see how you think and what you're capable of, not hear you describe yourself. In your loom include the words "I ride waves" so I know you read this far. Applications without a Loom get skipped. Show me, don't tell me.
- Content Writing
- Social Media Marketing
- Email Marketing
- Copywriting
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Posted 4 days ago
Professional Writer for Manual
We are seeking a professional writer to create a comprehensive manual for our company. The ideal candidate will have experience in writing clear, concise, and engaging content that effectively communicates our brand's message. The manual should cover key aspects of our operations and provide valuable insights to our audience. If you have a strong portfolio in manual writing and a keen eye for detail, we would love to hear from you.
- Content Writing
- Business Writing
- Article Writing
- Writing